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Match.com Shoots for Unsexy in New Ads

Adrants says: After Bob Garfield demolished them for disseminating unrealistic online puffery, we’re impressed by Match.com’s latest initiative, which takes a more intelligent approach than vapid sex-obsessed competitor True. The aim is to draw warmth to...

iDate Recap

The feedback from iDate has started coming in. If you attended, we all want to hear your thoughts, make sure to add them in the comments or email me anonymously via the contact form. Make sure to send along positive stories/experiences. Deals done, new connections,...