Online Dating Insider

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Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don’t miss our Tools & Services directory, useful to anyone running dating [...]

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My friend GPC, who used to do PR for eHarmony, went to the Web Innovators Group last night in Cambridge. I am deep into a project and couldn’t tear myself from the monitor and Greg was nice enough to post his review of the companies that presented.
One company which stuck out was TrustPlus, which is [...]

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Read/WriteWeb has an overview of identity verification services. Having worked with Trufina and Opinity, I am intimately familiar with how they operate and current issues that need to be addressed if these companies hope to succeed.
At first, background checks were a solution looking for a problem. The thinking was along the lines of “We [...]

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TechCrunch has a review of ProfileLinker, a Boston-based (for now) company working on aggregating your social networking experience.
You tell ProfileLinker your site credentials and it pulls your bio, friends and other information from those sites and centralizes it. You then use ProfileLinker to manage your activity on those networks: aggregate and manage multiple social profiles; [...]

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Busy day, few things you should know about. One-time client Trufina has announced a new free service. No link to press release on their own website, hrrumpf.
College Park, Md.–Trufina Inc., a leader in the Online Identity
Verification space, announces today a unique initiative to bring
verified personal information to the Internet community–at no charge.
With Trufina, a subscriber [...]

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LookBetterOnline is good for new (albeit expensive) personal ad photos, although there are several alternatives.

Photochop is a San Francisco company, founded last year, that will help you remove your personal shortcomings during this vanity-filled season of holiday photo-taking and sending.

I like that you only pay if you are satisfied with the results online. I guarantee [...]

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Ellen Gamerman at the WSJ wrote an article about rating, reputation (reg req’d) and online dating.

More and more dating sites are integrating reputation and testimonial features, including Engage.com (one-time client), Consumating and JDate.

The result is an emerging caste system, where highly rated daters see a lot of action, and others are deemed undateable. The online [...]

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Pete over at Mashable notes that WeeWorld just launched WeeMee avatars, and announced a partnership with AOL. 10 million WeeMees have been created in more than 39 countries, allowing users to post a personalized avatar on blogs, social networks, e-mail signatures, instant messengers and cellphones.

Yahoo IM has been the reigning king of IM avatars [...]

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Identity services provider Opinity (a client), has announced that you can now use both OpenID and Microsoft’s CardSpace at Opinity.

This means that if you have established an OpenID–for instance, through Verisign PIP or LiveJournal–you can use that OpenID to log in to Opinity and to control your personal profile. Also, if you have created [...]

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Aldo Castañeda posted our podcast discussing the marketing implications and emerging surfaces of identity and attention systems. The talk primarily covers the layers of the identity stack, with particular focus on data providers and aggregators leading up to my thoughts on how our digital self will be represented in the future.
The podcast is located [...]

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