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Relationships: The Undateables

Ellen Gamerman at the WSJ wrote an article about rating, reputation (reg req’d) and online dating. More and more dating sites are integrating reputation and testimonial features, including Engage.com (one-time client), Consumating and JDate. The result is an...

WeeMee Takes AIM

Pete over at Mashable notes that WeeWorld just launched WeeMee avatars, and announced a partnership with AOL. 10 million WeeMees have been created in more than 39 countries, allowing users to post a personalized avatar on blogs, social networks, e-mail signatures,...

Layers of Identity Podcast

Aldo CastaÃeda posted our podcast discussing the marketing implications and emerging surfaces of identity and attention systems. The talk primarily covers the layers of the identity stack, with particular focus on data providers and aggregators leading up to my...