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Feeder Businesses

Profiledoctor was called a Feeder Business on the Trendwatching.com newsletter this week. ONLINE DATING: servicing Match.com customers (and other mega-online dating sites) are FEEDER BUSINESSES like Profiledoctor.com, which edits customers’ ads to attract more...

Younger crowd dating online

Online dating sites are increasingly attracting 18-to-24-year-old lovelorn singles–offering prime opportunities for marketers to target the younger demographic, according to a new report on online dating by Hitwise. Report available here (registration required)....

Dating in the Gray Zone

“The fastest growing group is singles over 50,” said Rich Gosse, Chairman of American Singles. “That group is becoming humongous, and it’s been ignored for so long. Match.com said there’s been an 88 percent increase in the...

Getting back into the game

Of the 97 million Americans who are 45 or older, almost 40 percent—36.2 million—are on the loose, according to the U.S. Census Bureau. “The stigma of looking for someone is vanishing,” says Susan Fox, founder of...

College students can’t find love

Online dating services looking to target underserved markets are focusing on the coed crowd. CollegeLuv, CampusFlirts and Matchmaker are making it easier for co-eds to connect through new services or in the case of CollegeLuv, an existing service creating a standalone...

PD in the news

PD was written up in the Boston Globe Single File today. The writer did a fine job considering the interview circumstances. I’ll post a link to the article when it’s available online.