by David Evans | Dating Safety, Dating Site Technology, Marketing, Online Dating Industry, Profiles & Matching
In 2008, IntroAnalytics launched their recommendation system for dating sites. As I expected, because every matching system vendor does this, they broadened their focus into anti-scam and e-commerce. Why? In part because getting dating sites to license a third-party...
by David Evans | Dating Sites & Startups
The short-lived eHarmony site Jazzed is closing its doors on Sept. 18, 2012. The eHarmony attempt at launching a Match.com-like less serious dating site wasn’t able to make enough of it to remain a viable ongoing concern. Jazzed was questionable a bet that...
by David Evans | Dating Safety, Dating Site Features
How About We For Couples really wants me to try it out, lots of emails from them lately. Interesting to see how many companies are trying to keep the revenue flowing by addressing the (perceived) needs of couples. Zoosk has its own Couples area where you can brag...
by David Evans | Dating Site Technology, Profiles & Matching
Rachel DeAlto is on a mission. A “flirt and relationship expert”, she is als a practicing trial attorney the Founder and CEO of FlipMe Flirting Cards. DeAlto is positioning herself right in between Laurie Davis and Lori Cheek. I get several press releases...
by David Evans | Marketing
This is brilliant. Who cares if only a few people take them up on the offer, thats not the point. Ad blocking is bad news for content providers until they figure out how to put money in their pockets some other way. This is a fantastic test of what people are willing...
by David Evans | Marketing
Neat that they used Match and OkCupid in the examples of Facebook “Sponsored Results” search ads. What other dating sites are going to participate in the bidding war for Facebook search. Sponsored Results are available to advertisers on a CPC and CPM basis, though...
by David Evans | Audio & Video
Two marriage proposals of wildly different quality. First one is David Pogue from the New York Times, brilliant planning and execution. The second one is still pretty cute if you are a young Republican political geek, for whom it doesn’t get any better than...
by David Evans | Dating Industry Finance, White Label Dating
The Global Personals Ltd team is no doubt celebrating big-time today as they celebrate nine years in the online dating business. You might recognize their top brand, White Label Dating, which offers private label dating services to entrepreneurs and major brands...
by David Evans | Dating Sites & Startups
Its never been easier to launch a social dating service. These days all you have to do is license an event database, throw in a social feature or two (who’s near me, friends matching friends, etc), “go viral” amongst the early adopters via mobile or...
by David Evans | Uncategorized
I’ve talked to a number of producers and casting agents for online and cable dating reality shows in the last month. Some of the ideas are decent and some of them make me want to curl up into a ball and sob about the sorry state of humanity. This just in, the...