Seniors market flat
In August, more than 16 percent of those active on the top five dating sites, including Yahoo Personals and Match.com, were 55 and over, and more than 5 percent were 65 and over, according to Nielsen/NetRatings Inc. That’s up from 15 percent in the 55-plus...Online dating appeals to seniors
According to the StatsmanJournal, registrations by singles 65 and older grew 122 percent last year on Match.com. The singles trend is expected to explode after 2011, as the baby-boom generation enters its golden years. At their peak, boomers will drive the over-65...Dating in the Gray Zone
“The fastest growing group is singles over 50,” said Rich Gosse, Chairman of American Singles. “That group is becoming humongous, and it’s been ignored for so long. Match.com said there’s been an 88 percent increase in the...Getting back into the game
Of the 97 million Americans who are 45 or older, almost 40 percent—36.2 million—are on the loose, according to the U.S. Census Bureau. “The stigma of looking for someone is vanishing,” says Susan Fox, founder of...
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
@datinginsider
