by David Evans | Marketing
Some of you may remember when I spoke at iDate a few years ago and I pointed out Sam Cox of Milabra in the back of the room. Sam sent me this update: The (Milabra) Image Intelligence platform is now producing 1 billion image ratings a month, and we’re able to...
by David Evans | Uncategorized
Don’t you just love these Plentyoffish ads? The poorly positioned bold type and grammar, goofy smiley face and bland copywriting speak volumes about the site’s personality and make me want to go check it out. It looks like Markus did this ad in Microsoft...
by David Evans | Marketing
It will soon be possible to compare the performance of online dating search and social ad campaigns side by side. Clickable, the ad management platform that lets search marketers measure and track the performance of their online marketing campaigns across different...
by David Evans | Marketing
Take a moment to realize that coked-up airbrushed sickly supermodels with big boobs (otherwise known as online dating advertisements) are not a universal depiction of ultimate beauty. Snip: “This is a woman of the Mursi tribe, wearing boar’s tusks, which...
by David Evans | Marketing
Look at these PlentyofFish ads. Defecating animals, the usual “hot girls messaged you at POF” and now we have ads that trick members into clicking them because they look exactly like, and are positioned directly next to, photos of people on the site. Crap...