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Comscore, Compete and Audience Measurements

by | Marketing

I usually read Valleywag to find out who Sergy is dating or what San Francisco millionaire geek threw up at the Yelp party but here we have some actual typing on the keyboard about the differences in stats at Comscore, with Compete weighing in. Compete is new, savvy...

More True.com Ads

by | Marketing

The marketing hypocrisy coming out of the True marketing department is out of hand. Here are two more True.com ads sent in by readers. The first says “Find Marrried Women.â€? Here’s one depicting the opportunity to engage in wholesome sexchat on True.com. This...

True.com’s Myspace Profiles

by | Marketing

The marketing department at True never ceases to amaze me. Someone just sent me a link to this Myspace account, check out where it leads to. Profile was removed, glad I saved a screenshot.

National Break-Up Season Has Arrived

by | Marketing

Yahoo! Personals Research will release tomorrow the results of a study about National Break-Up Season, the period between the holidays and Valentine’s Day. A companion section of Y! Personals will contain information to help singles break up more effectively....

Technorati Ranking Update

by | Marketing

When I moved Online Dating Insider to the new address my Technorati rank went from 21,698 to 1,508,982. In just three days I jumped 400,000 spots and over the last month I’m up to 340,167. Moving blog url’s can be deadly and I’m doing what I can to...