Chemistry Digging In, Launching Ad Campaign
Chemistry.com is launching a national TV and print ad campaign that launches the week of April 23rd. Look for ads in People magazine, TV ads on NBC, USA Network, and Bravo starting on April 30th. Chemistry’s launch was soft as butter. In the past year or so they...Online Dating Advertising Archive
Adverlicious has updated it’s online dating advertising archive. Lots of ads from dating sites. A good resource if you are planning an ad campaign and want to see what’s out there for inspiration.MySpace Making $30 Million/Month
Pete at Mashable tells us that analyst Richard Greenfield noted today that MySpace is now generating “in excess of $30 million�? per month in revenue, with about $24 million in US revenue and $6 million internationally. He links to a SearchEngineJournal story that...Daters Not Loyal to Dating Sites
Compete has the latest on traffic to mainstream dating sites. True, previously ranked 9th in terms of member logins, moved into the top five sites. Like many dating services, True sends email as a way to encourage paid subscriptions, and in February nearly 60% of...Chemistry.com Launching Ad Campaign, Affiliate Program
Chemistry.com is set to launch a TV campaign that will debut in late April and early May and run for over a month. They also announced a 100% commission structure for affiliates.
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
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