by David Evans | Marketing, Mobile Dating, Online Dating Innovation
Sam Yagan, co-founder of OkCupid and President of Match, just emailed me to let me know that Crazy Blind Date is baaaaack. Not only that, every single profile photo on OkCupid is blanked out today. Every one of the ten million photos on OkCupid has been removed from...
by David Evans | Marketing
Online dating is an advertising-driven industry if ever there was one, with dating site marketing departements spending an incredible amount of time and effort creating, managing and optimizing ads across Google, Facebook, ads on other dating sites and myriad ad and...
by David Evans | Dating Research, Marketing
Recent research from Flurry shows that streaming music, games, and dating have a lot of frequency while you’re using them, but you soon abandon the apps and go somewhere else. Original post at the Flurry Blog: Quadrant II is comprised of apps that are used...
by David Evans | Audio & Video, Marketing
Brief look into Gary Kremen, creator of Match.com. Andrew Chen says streaming music, games, and dating have a lot of frequency while you’re using it, but you soon abandon the app and go somewhere else. Probably a good argument for products in this category to try to...
by David Evans | Marketing
I cannot wait until social actions become the norm for organic search results. At first its going to be a big problem, but link rank has got to go away, at least in its current incarnation. Inbound Links != authority. Number of Facebook Likes, # of times song played...
by David Evans | Dating Safety, Dating Site Technology, Marketing, Online Dating Industry, Profiles & Matching
In 2008, IntroAnalytics launched their recommendation system for dating sites. As I expected, because every matching system vendor does this, they broadened their focus into anti-scam and e-commerce. Why? In part because getting dating sites to license a third-party...