by David Evans | Marketing
No wonder Facebook’s valuation is tanking. Their targeted advertising remains an embarrassment. Recently Facebook crossed the 150 million member mark, but I have little respect for their ad team, which is obviously comprised of people who are still learning...
by David Evans | Marketing, Social: Dating & Networking
Burger King has launched a promotional Facebook widget. Un-friend 10 of your Facebook Friends via Whopper Sacrifice and BK will reward you with a Whopper. Careful though, unlike the usual Facebook unfriending process, the widget will notify your friends. I’m off...
by David Evans | Marketing
The folks at Formula PR have a good sense of humor. We are pleased to announce that SpeedDate.com, the world’s first online speed dating Web site, and Formula took their relationship to the next level and are officially together. For information on the world of...
by David Evans | Marketing
I’m reviewing several dating site member messaging systems right now and it’s amazing to hear dating site executives say things like, “We put together a few email templates, launched, and pretty much haven’t thought about our outbound emails...
by David Evans | Dating Research, Marketing
Social Networking site Facebook is entering a staggering growth period. Inside Facebook has the details. While Facebook has been growing at around 300,000 to 400,000 active users per day for most of the fourth quarter (based on our estimations), its growth rate seems...
by David Evans | Marketing
Hot on the heels of the Google Analytics upgrade, Tech Crunch says Omniture Brings Real-Time Analytics To iPhone Applications. Tracking users is absolutely essential for dating sites and it’s great to see tracking extend to the “third screen” (after...