Research Guide For Subscription, Membership And Paid Content Sites
SubscriptionSiteInsider has released Subscription & Membership Site Benchmark Report, the first 100% research-based guide for subscription, membership, and paid content sites. Anne Holland, who worked tirelessly on the report, is the founder of MarketingSherpa, a...Plentyoffish Ads Are (Literally) Total BS
Look at these PlentyofFish ads. Defecating animals, the usual “hot girls messaged you at POF” and now we have ads that trick members into clicking them because they look exactly like, and are positioned directly next to, photos of people on the site. Crap...Dating Sites Stuck On Boobs-And-Buns Advertising
Online advertising has always fascinated me. Back in 1994 I was part of the group that posted the (arguably) first paid banner ads on a major network. The AT&T banners, part of the “You Will” campaign, had a 78% clickthrough rate on WIRED...Free Dating Overtakes Paid Subscriptions, Now What?
Markus at Plentyoffish let me know about his post today, Worlds top dating sites for August from comscore. I’ve stopped using paid dating sites for a few months to gauge firsthand how effective free dating sites are. Basically I’ve been on Facebook dating...Online Dating Links For 9-2-09
Comments are back on, not sure what happened. Changed the primary font and fixed a few things in the sidebars, what do you think, easier to read, or not? Surprised that Facebook allows this type of titillating advertising (this is SinglesNet?). I hate the redirect...
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
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