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Announcement: Guest and Sponsored Posts

A core group of dating executives that have been reading this blog since it started in 2002 and that number has grown over the years as we spent more and more time talking to dating site executives, speaking at iDate and helping the media make sense of the online...

Facebook Ad Targeting Still Not Good Enough

I changed my relationship status on Facebook from Single to Its Complicated this morning. Sure enough the ads went from 100% dating to totally generic junk. Changing back to Single, its dating ads all the way down the column. Given that 24% of online display ads are...