by David Evans | Dating Research, Marketing, Mobile Dating
Looks like people are finally starting to use mobile dating apps more often than on their computers. Tracking two million singles across Compete, comScore and Alexa, mobile app analytics firm Flurry reveals that singles spend around 8.4 minutes in mobile dating apps...
by David Evans | Dating Site Features
When it comes to matters of the heart many people look to the stars for guidance. Not long ago that was limited to a daily horoscope, or a much more involved in-person consultation with an astrologer. Now online astrologer Kelli Fox and her team at The Astrologer, Inc...
by David Evans | Dating Site Technology
You: Dating site that send out eighty bajillion emails a day. Problem: Most of them end up in the spam folder. Solution: Eloqua’s 6th rule of content marketing is: If wonky, lean into it. And that’s what we did with the Grande Guide to Deliverability & Privacy. ...
by David Evans | Dating Safety
Trufina, RelyID, HonestyOnline and Tru.ly are just a few of the many services that have launched in the last five years with the hopes of offering background checks and identity verification services for the online dating industry. The actual list is more than 25...
by David Evans | Dating Sites & Startups, Mobile Dating
Every Argument Every Couple Ever Has EVER. from Casey Donahue on Vimeo. Best new niche dating site I’ve seen in a while, Bearded Mate. Inside Match.com, It’s all about the algorithm. Must-read for industry insiders, talks about Synapse, Match’s...