by David Evans | Uncategorized
I forget which site displays this guarantee but, crass as it is, made me laugh. If only it were true. White Label Dating is now offering improved profile matching technology to all its partners and brands looking to build online dating sites, after signing a deal with...
by David Evans | Uncategorized
Match released a survey of members that puts a finger on the pulse of singles’ attitudes about dating and the early stages of a relationship. Of those members who participated in Match.com’s survey, 85 percent agree that there shouldn’t be any...
by David Evans | Dating Research, Profiles & Matching
Once again, OKCupid crushes it with this OKTrends article, The 4 Big Myths of Profile Pictures. I talked to them about this a while back, glad to see them executing some seriously fascinating, entertaining and thorough research. Client plug: Read the OKCupid blog post...
by David Evans | Marketing
Yesterday’s Online Dating Industry Landing Page Optimization Webinar was a great success. Fifty forward-thinking dating executives spent a fun and educational hour learning about optimization strategies, participating in A/B tests (I got so many wrong!) and...
by David Evans | Uncategorized
Katherine, the COO of Thread, left a comment (read that first) on yesterday’s post and my response starting getting long, so here it is as a post. Katherine thanks for the heads up. You raise a number of points I wanted to address. Thread camouflages people in...