eHarmony Email Marketing
Datran Media has released the results of a brand impact survey it completed in conjunction with marketing effectiveness research company Dynamic Logic. While the survey was in support of a b-to-c campaign for online dating firm eHarmony—that company saw unaided...Multipurpose Dating Attire
Ladies, you can now go directly from the office to your evening date. A designer has come up with a two-in-one little black dress which is suitable for the workplace, but converts into a sexy outfit with racy red satin trimming. Where is the men’s version?Should Yahoo Acquire Competing Dating Sites?
In a post titled Hit The Brakes on the Yahoo Lovefest, Rick Munarriz at The Motley Fool says: It (Yahoo) can beef up its online dating presence by buying sites like Plenty of Fish or going for IAC’s (Nasdaq: IACI) Match.com and Chemistry.com. Yahoo has a lot...Match.com Mobile Dating, Chemistry in France
I received an email from Match pitching their matchMobile offering. With matchMobile, you don’t need to wait by the computer – wink, flirt, get free text alerts – all on the go. I see the word “free” and I click through to the website....
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
@datinginsider
