Match marketing to Males in the UK
MarketingWeek says that Match.com is launching a summer TV campaign to target men for the first time. The ads carry the strapline (tagline) “Too Many Women” to illustrate the fact that online dating is now a popular choice for women. The new campaign has...Stylemepretty Matching up with Dating Sites?
I hear that StyleMePretty wedding blog is possibly going to announce some sort of deal with a dating site. Not much to go on but it’s from a trusted source. Wedding websites are a logical extension for some dating sites, lots more money to be made in weddings...Affiliate Summit Meetups
This week the Affiliate Summit rolled into Boston. I spent time with Honesty Online (Mark Ezra and Larry Cynkin), SinglesNet (Jeff Clark), Date.com (Meir and Chris) and MillionaireMatch (Steve Casper). Dinner at Persephone was good, my favorite waiter works their and...Spark Networks: No Love for LOV
Seeking Alpha talks about the true value of Spark Networks: At first glance, the stock has all the makings of a potential value play. It’s got captive audiences in a growing industry, a P/E under 10, and its net income has grown consistently.. Looks great!...
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
@datinginsider
