Online Dating Industry Consulting & Commentary
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Dating sites get sued all the time. Match, Yahoo and plenty of free dating sites spend a portion of their time on class action lawsuits and people upset off because they didn’t get a date.
Longtime readers know that I’ll put up with a certain amount of unsavory practices from the usual suspects, but True is [...]
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AOL Latino and TRUE.com are launching a new dating and relationship area called Amor y Amistad (Love and Friendship). AOL Latino users will have to shell out $59.95 a month for the priviledge of belonging to “the leading scientifically based online dating site.”
Sources tell me that True has a new background check provider and a [...]
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Is True going to send out a press release every time they catch a felon? What about suing married men? They could have their own channel on PR Newswire.
True, the leading scientifically based online relationship service, announced earlier today that it filed a civil lawsuit in the United States District Court for the Northern District [...]
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Fresh from the comments, Brandon at Net Choice says:
Today the Illinois legislature did what the Florida legislature wouldn’t do – crush a bad online dating bill in committee.
I had a premonition that things would go well in Springfield. Hey, it’s the Land of Lincoln and Illinois is the state where I was born!
But superstitions [...]
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Welcome visitors from the New York Times. Readers of this blog know I have a good deal of contempt for True.com, one of the most talked about online dating sites in recent years. True, which attracted 3.8 million visitors last month and boasts 16 million members, spent $52.2 million over the first 11 months [...]
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A mixed bag of news this week for True.com.
Hitwise and other sites are reporting that true.com traffic doubled in the second week of feb. True now has more unique visitors per month than singlesnet and match.com combined which supposidly are #2 and #3. New myspace campaign ?
Paradigm Shift
The [...]
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I’m seeing more and more Myspace profiles like this one of a young woman who says:
Friends keep asking me to take revealing pics of myself. I’ve taken some but myspace won’t let us post nude pics. If you want to see my revealing ones, I’ve uploaded a ton of pics to my free profile [...]
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This is hilarious. Ze Frank, who hosts a great daily videoblog, has a segment about the True.com video ads that are showing up in places like Myspace. Watch him chat back and forth with the video ad, thinking the girls in the ads are actually chatting live with him, gave me a big chuckle. Ze [...]
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According to Alex Mindlin at the New York Times (reg req’d), men and women are about evenly balanced at major dating sites, it’s the niche sites where women often outnumber the men.
I would like to know how Hitwise knows if visitors are men or women. Too bad they didn’t list the breakout of the sexes [...]
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I’m in New York today, taking the day to enjoy the city after a day with clients. I love the city (lived here in tthe mid 90’s) but I can’t wait to get back to Boston.
Adrants writes about new True.com ads that at first glance make you think that men and dogs go together better [...]
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