Online Dating Insider

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Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don’t miss our Tools & Services directory, useful to anyone running dating [...]

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Lot’s of news to cover, rumors to mull over, a tremendous amounts of comments, dating site launches and as always, much love to our sponsors, Userplane, SkaDate, ivoation and Dating Ad Network. Click their ads and find out how they can help you run a successful online dating site.
I had lunch with Ravi @ Viximo [...]

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I am not currently a member of eHarmony and they are trying to sell me a Permium Personality Profile that helps me “get the most out of all the relationships in your life, especially the ones you develop on eHarmony. “
After three months of endless come-ons to re-subscribe to the point of negative groveling, they [...]

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PlentyOfFish surveyed 100,000 US members, the results are interesting.
People get sick of PoF and go join a paid dating site, PoF is actually helping paid dating. I’ve been saying this forever.
People pay for one dating site, but belong to one or more free sites. All the hype about belonging to multiple dating sites has always [...]

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Taking a page out of the SouthWest playbook, Virgin America has partnered with Match.com to bring singles aboard the airline’s “SuperFly” Wednesday night series for an evening of social networking and fun. Bob Guiney formerly of “The Bachelorette” and “The Bachelor” will be on the flight to encourage guests to meet their match and stir [...]

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Match Testimonials Spotted: I spotted my first testimonial on Match.com last night. they’ve been available for months now and I’ve seen exactly one. This does not bode well for the adoption rate of the feature.
Match has a good marketing and PR department but when it comes to talking to memebers they fall flat on [...]

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LoveHappens isn’t happening anymore.

How could a site with a million visitors just shut down? Could it be because the service was terrible from the start and they couldn’t figure out how to monetize it?
Now thats targeted advertising. Contextual ads triggered by images on the page. Why are dating site ads so poorly targeted?
Spark Networks redesigns. [...]

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I’m excited to be working with World Singles, who’s Arab Lounge is in the news. You’ve probably seen their advertising which is all over the place these days.
Farmers Weekly Interactive launches Muddy Matches online dating service. Love the name but the people on the home page don’t look like farmer’s to me.
Dating DNA brings online [...]

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OKCupid is looking more and more like PlentyOfFish every day. First came the sex ads and now we have forums. I trolled the forums this morning for a bit and came away with my head spinning. Where do people have the time to write things like “looking for someone to sever my spinal cord”, which [...]

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Check out these premium Match Domains for Demographic Niche Targeting.
Rate this: 3.1

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