by David Evans | Dating Research, Marketing, Profiles & Matching
Great article about OKCupid in the New York Times, Looking for a Date? A Site Suggests You Check the Data. In its fight against much bigger competitors like Match.com, PlentyOfFish and eHarmony, it has tried a number of marketing techniques, often with little success....
by David Evans | Dating Industry Finance, Online Dating Industry
Not satisfied with European market domination, Match and Meetic have established a joint venture in Latin America. Match.com and Meetic will each own 50 percent of the joint venture’s equity, and Match.com will control the new entity’s operations....
by David Evans | Uncategorized
Surprising to see that AOL still has a deal with both Match and eHarmony, would have thought that they would have wanted exclusive deals. Check out this product matrix, it’s an ok way to display the services. Would rather see it driven by a series of photos or...
by David Evans | Dating Research
The overload of blog reactions to OKCupid’s analysis of profile pictures this week has been incredible. 281,000 results on Google for the phrase OKCupid profile pictures. I’ve received at least two dozen tweets, emails and IM’s about the post. Some...
by David Evans | Dating Conferences & Events
It’s that time of year again. iDate, the only online dating industry conference in the US, hosts it’s annual Miami Beach event Wednesday 1/27 – Friday 1/29. If you want to connect while I’m in town, let me know and we can set up a time to meet....