by David Evans | Dating Sites & Startups
Never one to pass up an attempt to take the high ground, PerfectMatch CEO Duane Dahl calls dating site spammers “hideous solicitors” and goes on to break bread with Eharmony and JDate. I found this somewhat surprising, as PM usually overdoes it when it...
by David Evans | Marketing
In the first half of 2005, eHarmony saw a 67 percent increase in affiliate sales from the same period last year. EHarmony uses Commission Junction, a ValueClick Inc. company, for their affiliate management program. Steve Hartmann, director of online marketing at...
by David Evans | Dating Industry Finance
According to the New York Times (reg req’s) , instead of waiting for an IPO, Eharmony founders are cashing in on their recent $110 million fundraising efforts. Supposedly, 116 people benefited financially when the company, which was started in 1999, announced...
by David Evans | Dating Sites & Startups, Marketing
OMMA Magazine has a story about Eharmony and how they went against the grain by using the word marriage in their advertising. Lucas Donat, CEO of Donat Wald, talks about how Eharmony sought to differentiate the service by focusing on people serious about finding...
by David Evans | Dating Sites & Startups
This Detroit News article states that EHarmony attracted 2.7 million visitors in March, according to ComScore Media Metrix. “The site lags far behind bigger, better-known sites such as Yahoo Inc.’s Yahoo Personals, which drew 5.9 million visitors, and...