eHarmony’s media spending and membership stats
Reuters UK article covering eHarmony’s media expenses, membership stats and ranking information. In eHarmony’s radio and television ad campaign, the marriage counsellor and author is joined by couples who found their “soul mates” with help from...Int’l Dating Conference recap
Taken from the update email from Rich Gosse. What a terrific weekend in San Francisco! Thank you to all of you who traveled from so far to attend The International Internet Dating Convention, May 28-29. The convention exceeded even our most optimistic expectations....Online dating appeals to seniors
According to the StatsmanJournal, registrations by singles 65 and older grew 122 percent last year on Match.com. The singles trend is expected to explode after 2011, as the baby-boom generation enters its golden years. At their peak, boomers will drive the over-65...More on Lemontonic
The Toronto Star has published quite a bit of information about this week’s Big New Service, Lemontronic. Lemontonic raised some $5.5 million (Canadian) from investors in a recent private-placement offering, but expects to spend $4 million this year on marketing...Off to San Francisco
I’m off to the International Internet Dating Convention for the weekend. Looking forward to seeing Evan Marc Katz deliver the keynote Friday night and the party afterwards. Email me if you’re attending and let’s connect.EHarmony receivesso-called love patent
EHarmony.com Inc. this month received U.S. Patent No. 6,735,568, which describes a “method and system for identifying people who are likely to have a successful relationship.” Can the elusive art of matchmaking be reduced to equations and databases?...The Prisoner of Sex.com
More info on Match.com founder Gary Kremen in WIRED. In 1994, Kleiner Perkins Caufield & Byers offered to invest in the online classifieds business that Match.com was part of, but the VCs wanted to merge it with Architext, which would become Excite.com. Kremen...THE ANTI-GREAT EXPECTATIONS PAGE
Note: We’re not going to run every anti-(insert dating service name) page we come across but this one caught our attention. Great Expectations (GE) claims to be the nation’s premiere dating service. This page will tell you the truth about how GE operates,...AARP Study of Midlife Singles
The survey was conducted during June 2003 by Knowledge Networks, using its web-enabled consumer research panel, a randomly recruited and nationally representative sample of the U.S. population. • Full report (182 pages) • Executive Summary (16...
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
@datinginsider
