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pay-per-click ad inflation victims

by | Dating Industry Finance

Internet Stock Blog talks about rising marketing costs at a number of companies, including Spark Networks and Planet Out. LGBT – PlanetOut.com Sales and marketing was $2.6 million versus $1.5 million. Revenue of $7.1 million was up 34%, in line with consensus....

The lady gets around

by | Marketing

A woman has been seen around the interweb lately, hawking everything from handbags to MSN Dating Tips to dating sites. Which sites you ask? Elite Mate, American Singles, Where Christains Meet and eHarmony to name a few. Read about the hardest working model here.

True.com does advertising

by | Marketing

TRUE is now accepting advertising. Oxygen Media is advertising two original shows. Mr. Romance, which is sponsored by TRUE, and Confessions of a Sociopathic Social Climber. According to the press release: TRUE is able to segment its core audience based on criteria...

ODI Sponsorship, consulting and email list

by | Uncategorized

Sponsorship: Online Dating Insider is read by top entrepreneurs, executives, funders and followers in the online dating industry? We’re part of Corante, a network of thought leaders and industry insiders covering the social networking, dating and many other...

Newsletter signup:

by | Uncategorized

The email sign-up box in the left column of this page is where you enter your email address to receive our soon-to-be-launched weekly digest. Get the best of Online Dating Insider each week in your inbox. You’ll also receive periodic special alert emails...

Online-protection bills, just symbolic

by | Legal

Detroit Free Press on Michigan legislation: The proposed Michigan law, somewhat similar to anti-spyware legislation passed in Utah and California, would also make it illegal to collect personal information without a user’s permission or modify Internet security...

IADW speaks out against legislation

by | Legal

From Rich Gosse, founder of the International Association of Dating Websites: Last week the Michigan Senate Judiciary Committee passed a bill that would require dating websites to conduct criminal background checks or post a very large notice on their homepages saying...