by David Evans | Marketing
I read BoingBoing several times a day. Consistently rated the #1 weblog, it features the best links submitted by thousands of loyal readers. Last night I saw that True.com is doing some boobalicious advertising on BoingBoing. The scantily clad co-ed ad links to a page...
by David Evans | Dating Sites & Startups
No, this is not another April fools gag. CGI Holding Corporation will merge, through two wholly owned subsidiaries, with privately held Vintacom Media Group and Real Estate School Online. Vintacom owns The Relationship Exchange. CGI Holding will change it’s name...
by David Evans | Uncategorized
Purchase price reported to be $95 million. Yahoo! changing name to Spark Networks Premiere Personals and will trade under the symbol SNAP. Members must provide DNA samples and fill out a free 90-page personality test administered by dating coaches that visit each...
by David Evans | Dating Sites & Startups
Yahoo! has new search features which are explained here. Members can now sort by online status, activity, age, and distance. Results can be reviewed by basic, photo gallery or slideshow views. While I’m not a fan of the slideshow, I love the gallery view. Having...
by David Evans | Dating Safety
Streaming video of Rich Gosse, founder of the IADW, and Herb Vest, founder of True.com on Fox News is here. Vest states that True pays for all background checks, each one costing $1.50, resulting in 5% of True.com members being rejected. Be sure to post your comments...
by David Evans | Uncategorized
Invites went out today for Yahoo! 360º. If you’re signed up, let me know what you think of the service.
by David Evans | Uncategorized
Local newspapers have the leading websites in 74 of 81 markets, according to a new survey by The Media Audit. Personals providers such as SpringStreet and Premiere Singles are uniquely positioned to leverage the local paper market. SpringStreet has deals with scores...
by David Evans | Marketing
Saturday’s PossLTR pilot was a big success. Looks like the show got good ratings and it was a lot of fun to be a part of. The producer, the esteemed Roberto Mighty, has asked me to put out an all points bulletin for dating services interested in exploring...