by David Evans | Marketing
As the reputation and identity management market continues to heat up, last week’s press release from iKarma made my head spin trying to figure out the core message. The press release is a perfect example of trying to say too many things and ending up...
by David Evans | Online Dating Innovation
I thought I would take some time to find out about some of the value-added services that keep the Myspace economy humming. When I started ProfileDoctor, I figured I would see what sort of cottage industry was going to spring up around dating sites. Back then,...
by David Evans | Online Dating Innovation
There is not much I will watch on network television besides Lost and 24 and Numbers. The tv is often on but it’s usually Netflix or cable. I was excited to learn that ABC is launching a a global interactive game based on Lost. The show will features a parallel...
by David Evans | Uncategorized
Techdirt sez that Skype has a deal with EMI to sell VOIP ringtones. Perhaps they’ll follow the iTunes model and use the tracks as a loss leader to try and attract people to Skype — but that would be even more questionable, since it doesn’t seem like...
by David Evans | Profiles & Matching
I found this photo of Mike Jones on Esther Dyson’s Flickr account via Marc Canter. (How come Flickr doesn’t accept trackbacks and this triple-threat deep linking stuff is exhausting, where is the plug-in to track the links back themselves so I can...
by David Evans | Dating Sites & Startups, Marketing
The New York Times article about Myspace is causing quite the commotion. The Social Software Weblog mentions the Tim O’Reilly post about 100,000 people making friends with the Wendy’s hamburger. If corporations are going to pony up $35k so I can put a hot...
by David Evans | Dating Conferences & Events
Ticonderoga Ventures, Inc. announces the second annual Asian Internet Dating Conference to be held on May 18-19, 2006 in Beijing at the Kempinski Hotel Beijing Lufthansa Center. The Beijing Online Dating Conference will focus on management, technology and marketing to...
by David Evans | Uncategorized
MIT Technology Review has an article on Attention Economy. As our attention continues to disperse, its becoming clear that “eyeballs” and “stickiness” are being augmented with technologies that track what you are watching, reading and listening...
by David Evans | Marketing
Adrants sez that in a recent study on an internet advertising campaign for Panasonic found that: Behavioral targeting identified and reached 50.3 percent more imminent buyers of Panasonic plasma TV’s than contextual targeting. The study, by Next Century Media...
by David Evans | Online Dating Industry
Vivox, a pioneer in delivering communication to communities, has added Rick Frye to its executive team as vice president of sales. Frye has almost 25 years of sales and executive management experience. Most recently, he held executive positions at Gryphon Networks of...