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Online Dating Marketing Companies

Received this from a reader: We’re about to start putting together our initial marketing campaign and we’re thinking of working with CPA CPC/PPC and SEM for the first run. I was wondering if you had a list of preferred companies offering these services....

New Jersey Background Checks Legislation

New Jersey Governor Jim Corizon yesterday signed bill SB1977, which opponents argue will impose what critics consider unenforceable and problematic restrictions on dating sites and foster confusion among dating site visitors. For some historical perspective, similar...

What Four Hour Work Week?

I awoke in a post-Patriots party fog, fired up my web browser and I see Markus Frind, founder of PlentyofFish at the top of Techmeme. Here’s the story at the New York Times. It touches on many of the same complaints and praise leveled at PoF over the years. My...

2007 Ad Match spends $145+ million in 2007

According to BrandWeek, Match.com spent $92 million in media in 2006, and $145 million between January and October 2007, per Nielsen Monitor-Plus for broadcast, print and outdoor, and Nielsen Online and AdRelevance for online. Starting a dating site? You need at least...

Natural Selection Speed Date2

Pocket Change is a fun newsletter that highlights the most expensive items and services in New york City and LA. They have announced the next Natural Selection Speed Date event. Seems like HurryDate is involved. Check out the event requirements. Men are judged solely...

Single Edition Lifestyle Site

New site for singles Single Edition looks interesting. For singles who know there’s life beyond dating, SingleEdition.com offers a lifestyle destination that embraces the culture of single living. Most single adults, young and old alike, are living life on their...