Using Google Search to Spot Online Dating Trends
Can you guess what dating website this represents? No peeking via Google, leave your answer in the comments.Ignighter
Today, Ignighter is bringing a group of Obama supporters (official supporters, members of Obama support groups, staffers, etc) together on a group date with Clinton supporters (and former staffers). What a great idea. More on the Ignighter blog.Match marketing to Males in the UK
MarketingWeek says that Match.com is launching a summer TV campaign to target men for the first time. The ads carry the strapline (tagline) “Too Many Women” to illustrate the fact that online dating is now a popular choice for women. The new campaign has...Stylemepretty Matching up with Dating Sites?
I hear that StyleMePretty wedding blog is possibly going to announce some sort of deal with a dating site. Not much to go on but it’s from a trusted source. Wedding websites are a logical extension for some dating sites, lots more money to be made in weddings...Affiliate Summit Meetups
This week the Affiliate Summit rolled into Boston. I spent time with Honesty Online (Mark Ezra and Larry Cynkin), SinglesNet (Jeff Clark), Date.com (Meir and Chris) and MillionaireMatch (Steve Casper). Dinner at Persephone was good, my favorite waiter works their and...Spark Networks: No Love for LOV
Seeking Alpha talks about the true value of Spark Networks: At first glance, the stock has all the makings of a potential value play. It’s got captive audiences in a growing industry, a P/E under 10, and its net income has grown consistently.. Looks great!...Cisco Getting Into Videodating?
So I’m getting my daily dose of BoingBoing, watching the Porter Report video of beatbox impressario Beardyman, and the interstitial advertisement for Cisco kicks in, asking how would online dating be different if profiles included video. Check out the comments....eHarmony Email Marketing
Datran Media has released the results of a brand impact survey it completed in conjunction with marketing effectiveness research company Dynamic Logic. While the survey was in support of a b-to-c campaign for online dating firm eHarmony—that company saw unaided...Multipurpose Dating Attire
Ladies, you can now go directly from the office to your evening date. A designer has come up with a two-in-one little black dress which is suitable for the workplace, but converts into a sexy outfit with racy red satin trimming. Where is the men’s version?
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
@datinginsider
