by David Evans | Dating Industry Finance, Marketing
Pete at Mashable tells us that analyst Richard Greenfield noted today that MySpace is now generating “in excess of $30 million�? per month in revenue, with about $24 million in US revenue and $6 million internationally. He links to a SearchEngineJournal story that...
by David Evans | Marketing
A long article in Adweek examines how advertisers and media buyers consider the value of pageviews and uniques when deciding on where to place the bulk of their ad dollars. The MySpace audience is spending less time per-page, racking up 4.5 pages per minute, as...
by David Evans | Marketing
Looks like Mate1 is following True and Match by buying up cheap Myspace ad inventory. I’m waiting for some intrepid single to make an end run around dating sites by buying ad space on Myspace and putting up his photo with a link to his Myspace page or personal...
by David Evans | Dating Research, Dating Site Technology
This one is for the IT people out there running dating and social networking sites. Baseline Magazine, has written about the technology which drives Myspace. Fascinating look into the plumbing and infrastructure responsible powering one of the largest websites on the...
by David Evans | Dating Safety, Profiles & Matching
Read/WriteWeb has an overview of identity verification services. Having worked with Trufina and Opinity, I am intimately familiar with how they operate and current issues that need to be addressed if these companies hope to succeed. At first, background checks were a...