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Social Networking Safety Saga Continues

The Online Publishers Association newsletter talks about security and advertising on Myspace: For $580 million, News Corp. bought the hottest of the social networking sites, MySpace, with its 55 million members and #5 spot in online traffic. But it also has its hands...

True on Classmates

While checking my Classmates network I came across thisTrue.com advertising. It’s appears as if True is hosting people’s Classmates bios. Almost a tight integration from a marketing perspective, but seems out of place without the trademark True...

Rocketboom Temporary Matchmaker

Many hip chain stores are putting up temporary locations in old burned out or abandoned building. Bring in $100,000 worth of inventory, string up a few lights and post some creative signs and sit back while the press eats it up and and customers mob the makeshift...

Advertising on Online Dating Insider

iDate is approaching, and what better way to do pre-event promotion than advertise your dating site, value-added service or other dating-related initiative than on the blog read by most dating and social networking executives? We’ve got several different options...