by David Evans | Marketing
I guess selling books and gift certificates on dating sites isn’t going to work after all. I never understood why someone would send a gift cert to a dating site to a friend, that is crossing some sort of boundary that really shouldn’t be crossed....
by David Evans | Marketing
Who the heck is the The Hive? Why they are the owners of SinglesNet, the #1 dating site. the hive is a bunch of developers around the world, their website is full of trippy graphics and references to PHP, databases, clustering and all sorts of geekdom. I found this on...
by David Evans | Marketing, Profiles & Matching
After months of cleavage-spotting and erotic videochat ads, this Christian Mingle ad on Myspace was a bit of a letdown. I can’t believe I just said that! I took a bunch of OKCupid tests over the weekend. That was more fun than I expected, although I was taken...
by David Evans | Marketing
More proof that most high-volume dating sites are more interested in low-quality traffic than anything resembling a quality dating experience. Singlesnet has resorted to the ass-tastic ad campaigns that True and Mate1 originated on social networks over a year ago....
by David Evans | Marketing
Adrants is one of my favorite places to read about the wild and wacky world of advertising. BoingBoing links to an Adrants video of a hot Italian guy trying to say the word “orgasms” for a Lavalife ad. Interesting to see LL promote intimate encounters so...
by David Evans | Marketing
Clickconverters.co.uk has announced they are offering Webfinder cost per click advertising for the Online dating Industry. Text links advertisements can be displayed nn the following sitess: Msn.co.uk – Results are displayed when you click onto the...