by David Evans | Marketing, Social: Dating & Networking
Facebook dating applications (1,414 and counting) are starting to get some serious traction. Recently week I spoke with Alex Mehr, who, along with Shayan Ghazizadeh and two developers, launched Zoosk, a popular dating application on Facebook. Zoosk was funded by...
by David Evans | Marketing, Social: Dating & Networking
Look at my week’s worth of Myspace friend requests, every single one is a pr*stit*te. Calling Client-9. And let’s not get into the gaping security holes at Myspace. The company will push back against legal actions being taken against the site for as long...
by David Evans | Marketing
For those of you trying to figure out which social networks to roll out your dating applications, notice Facebook is about to pass MySpace in worldwide traffic, at least according to Comscore, which famously is responsible for dropping Google’s market value...
by David Evans | Marketing
All to often I am accosted at networking events by so-called social media experts who, when pushed, admit they don’t know the first thing about social media marketing except that “you have to be on Facebook and have a YouTube video.” Run from these...
by David Evans | Marketing
Last week I presented on a panel at the Boston University Communications School. Chris Brogan, founder of PodCamp, was on the panel, and I was thrilled to sit next to him. We talked about the role of technology in Public Relations. Speaking of PR, Cory Doctorow has a...
by David Evans | Marketing
Look at the new True.com ads. They don’t even bother showing faces anymore. Is this progress? No. Does this raise the bar for online dating? No. Does this type of marketing even make a dent in the Adult Friend Finder revenue? Probably not. I’m surprised...