by David Evans | Marketing
Saw this while browsing PlentyofFish: Please enter your income, we use it for matchmaking and it will never appear on your profile! You will not show up in the rows of images on top of pages, My Matches and many other sections of the site until you do. This is also...
by David Evans | Marketing
I subscribe and unsubscribe from websites all the time. Often it’s to see how a site lets me go. Many dating sites make the process unbearable, up to 10 screens of junk to go through. To me, thats being a sore loser, although the argument for this sort of...
by David Evans | Dating Sites & Startups, Marketing
This is a classic gorilla marketing tactic deserving a golf-clap. ManCrunch (related to sugar daddy site EstablishedMen), creates an ad that CBS will never approve. Planning on being rejected from the start, they send news to TMZ and enjoy the free publicity....
by David Evans | Marketing
Markus at PlentyofFish says: I’m at affiliate summit this week, its amazing that the only other dating site here is match.com There are 3,500 affiliates here and dating sites are paying them 10’s of millions of...
by David Evans | Marketing
Jason Calacanis (Weblogs Inc, Maholo) has been writing a weekly email newsletter for Internet entrepreneurs for a while now (Sign up). Jason is an old soul in the Internet World, I remember going to some of his Silicon Alley parties in NYC circa 1996. This week the...
by David Evans | Marketing
Yesterday’s Online Dating Industry Landing Page Optimization Webinar was a great success. Fifty forward-thinking dating executives spent a fun and educational hour learning about optimization strategies, participating in A/B tests (I got so many wrong!) and...