Zoosk Affiliate Marketing Program Revamped
A few posts to go while the server move continues. Looks like Zoosk has redone their affiliate marketing campaign. Look at the difference in payouts. Which one do you think affiliates will choose? Turned on nice formatting for smartphones and iPads. I think...Dating Insider Notes 10-14-2010
Marketing a dating site is incredibly expensive. Just look at these numbers, from an article in Barron’s about Spark Networks trying to find a buyer. eHarmony may spend $125 million on marketing and advertising, or more than 40% of its estimated $280 million in...New! Zoosk U.S. TV Commercial: online dating. your way.
Without further ado, the Online Dating Insider Premiere of the new Zoosk commercial, which you are going to see a lot of starting May 31.Three Ways Dating Sites Can Increase Conversion Rates
If a dating site landing page does not immediately appeal to a visitor and get them to register, PPC ads can get expensive, fast. Behold these testing anecdotes from the Conversion Conference. We’ve seen a single security icon (i.e. a lock with a checkmark on it)...Advertising Ecosystem Map
Marc Porcelli is a familiar face at dating and social networking conferences. His post, The Online Value Chain, has a great photo of the online advertising ecosystem. If you do marketing for a dating site, you should be intimately familiar with these companies.
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
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