by David Evans | Dating Sites & Startups
Given yesterday’s impending acquisition of Singlesnet, I wanted to throw out a few things that I have been thinking about lately. Recently dating industry insiders have been talking more about how to compete with Match.com. In my mind, to compete with Match its...
by David Evans | Dating Sites & Startups
Some time ago I met with Aaron Schildkrout and Brian Schechter in Boston to talk about their online dating startup. Fast forward several months and behold the soft launch of How About We, a dating site that puts the date back in dating. Instead of rating people on...
by David Evans | Dating Sites & Startups, Marketing
Some interesting news regarding the Guardian newspaper’s Soulmates dating site. The online dating service, which runs on The Dating Lab platform, launched in 2004 to introduce likeminded readers of the Guardian to other likeminded readers. Just over five years...
by David Evans | Dating Sites & Startups, Marketing
This is a classic gorilla marketing tactic deserving a golf-clap. ManCrunch (related to sugar daddy site EstablishedMen), creates an ad that CBS will never approve. Planning on being rejected from the start, they send news to TMZ and enjoy the free publicity....
by David Evans | Dating Markets, Dating Sites & Startups
When it comes to niches one of my favorite originals is FarmersOnly. Of course PeopleMedia is now the clear 500-pound gorilla in the space with it’s network of niche sites, but I’m still a fan of small, passionate dating sites based on well-defined niches....
by David Evans | Dating Sites & Startups
Spark Networks, operators of such popular online dating destinations such as JDate.com and ChristianMingle.com, has merged AmericanSingles.com and Date.ca into Spark.com. Having suffered ongoing declines in membership across the majority of their dating site...