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Spark Networks Form 10

Spark filed their Form 10, which is a general form for registration of securities, on September 16. I’ve been getting back into focus mode after a much-needed vacation and have tons of email to wade through, and respond to. In the meantime a quick overview,...

Match Monthly Trial

Match is charging $29.95 for a one-month trial subscription. Not sure how long this has been going on, last time I checked it was $24.95. In the past I have seen a $400 subscription fee, looks at though there is some price elasticity testing going on. [tags:...

PerfectMatch revenue up 1000%

Given that they gave out 1,000,000 free memberships, one wonders what revenue numbers the staggering increase of 1000% are based upon. This telling paragraph clearly compares how Eharmony and PerfectMatch market their services: PerfectMatch’s well funded...