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Match Stir Event Miami

Match Stir events are live in Miami.

By now everyone knows that eHarmony was hacked. For all the dimensions of compatibility, the press releases about big data, the tech meetups, big IT infrastructure, data centers, Hadoop, etc., you would think they spent a few days securing passwords. When I ran Profile Doctor we had better password security than eHarmony, thats not right. I wonder how the breach affected signups?

MyYearbook is now officially MeetMe, the new stock ticker is MEET. They made a video that has 260,000 views that takes the dating industry to task. Facebook, Myspace, Twitter and Match are all made to look unappealing when it comes to just meeting new people to hang out, which is MeetMe’s core purpose. Neat that everyone in the video works for Meetme.

This is really creepy, SceneTap nightlife monitoring system scans faces of bar-goers to guess age, gender.

Even creepier, the scariest mind control drug in the world. This is terrifying, I hope it doesn’t become popular in the US, makes date-rape drugs like Roofies look like Lucky Charms.

Too angry to update Facebook. This would be a great idea for dating sites, as in, do you *really* want to send that email?

If you are involved with matching people up with each other, the ACM Recommender System Conference is something you might want to check out.

The ACM Recommender System conference is the premier international forum for the presentation of new research results, systems and techniques in the broad field of recommender systems. Recommendation is a particular form of information filtering, that exploits past behaviours and user similarities to generate a list of information items that is personally tailored to an end-user’s preferences.

Pheromone parties are a new way people are meeting potential mates. Wach person brings a t-shirt that they have slept in for three nights. Then everyone goes around and takes a wiff to see who they would be interested in. From there you can chat it up with your scent-matches or not. Ewwww. Watch the video.

buump relationship bracelets

Buump relationship bracelets are kind of cute.

Another company BlewmyChance, is going after the Craigslist Missed Connections market.

FriendFinder Networks Inc. Reports Financial Results for First Quarter 2012. Numbers are down. When is this company going to turn itself around?

Michael Rosenfeld (Stanford prof.) did a great study about online dating and analyzed the 1-year breakup rates of people who met online vs. offline. Take a look at page 44 of this link.  It turns out that the 1-yr breakup rate among online daters isn’t higher than among people who meet offline… it’s actually slightly lower, although that difference probably isn’t significant. Thanks to Jeff Kauflin.

Growth Hacker is the new VP Marketing.

SNAP Interactive’s Cliff Lerner was on Bloomberg TV talking SNAP and Facebook.

How are changes in consumer perception of behavioral targeting affecting performance? Is behavioral targeting backfiring?