Recently I have had a number of people asking about specific data pertaining to the online dating industry to help them better understand the market, identify opportunities for growth and discuss current and future trends.
In the past I would sell them the Dating Industry Study, but those numbers are getting stale and the 2-3 companies out there currently offering other expensive reports have not impressed me enough to recommend them.
To help people outside of the dating industry better understand it, I’m crowdsourcing an initial set of online dating industry statistics on Quora. Please take a few moments to share whatever data you can and add questions and lets make the Quora thread the defacto place for dating industry metrics.
A consultant making their secret sauce public? Thats crazy! A Dating site sharing their data? Even crazier! A number of you will laugh at this attempt to better understand how the industry operates, and thats fine. For the rest of you, think about how a centralized set of industry data will *help grow* the dating industry. Thats mean money and exposure for everyone in the form of investor dollars, media coverage, M&A activity and other benefits.
If you have any doubts as to the power of Quora, I urge you to check it out and look at what the CEO’s investors and others are saying about other Internet and subscription-based services.