If you work for a paywall site — or market memberships, subscriptions, or paid content — you won’t want to miss this Thursday’s webinar from WhichTestWon.com’s sister publication, Subscription Site Insider:
Best Subscription Marketing A/B Tests of 2010 — 7 Winners’ Case Studies.
See creative samples and results data for seven A/B split tests of online marketing campaigns and paywalls to sell subscriptions. Includes real-life tests of online marketing for magazine subscriptions, online video subscriptions, and membership sites.
- Improve your own paywalls with tested-and-proven designs
- Learn what’s worth a/b testing for your own site
- Educate your boss or the Web dept about paywall improvements
- Ask our testing expert your own questions during live Q&A
Yes, this webinar includes access to creative samples of test winners and losers. (Sometimes seeing which paywall or marketing offer LOST is even more valuable than seeing what won.)
You’ll also see the real-life statistical data so you can calculate how much a similar test might be worth financially for your own offering. In general a/b split tests of previously untested paywalls can increase subscription or membership sales by ~25%, however results do vary widely. All increases are percent of conversion growth based on the same traffic — so it’s all about how to get more sales from the same exact traffic.
- Thursday March 24th,
2-3:30pm ET - A/B Tests for Magazines, Online Video Paywalls, & Membership Sites
- $247.00 webinar is FREE for Insiders
- Live Q&A Webinar + on-demand video included
Sign up for Best Subscription Marketing A/B Tests of 2010 — 7 Winners’ Case Studies today.
