When I was in my early 20’s I cut my marketing/PR teeth doing marketing communications for everything from Boston Billiard Club, Beerworks and working on the agency of record account for Nantucket. Over the years I’ve written and edited many press releases and have placed clients and friends in all the major news outlets, from the New York Times to ABC to NPR to the BBC.
I don’t do PR in the dating industry because the majority of my clients are looking to partner with dating sites, not receive consumer exposure, along with the fact that dating site marketing plans are generally more focused on where to spend enormous amounts of advertising dollars.
However, some PR really nails the client’s value proposition. Case in point, I am going to reprint this OnlineBootyCall press release because it had me snorting my tea this morning. Someone over there is actually thinking about what makes a relevant and timely story sure to be picked up by publications who cater to their target demographic.
Worst 5 Colleges To Have a Booty Call
OnlineBootyCall Reveals The Most Abstinent Colleges
SAN DIEGO, Sept. 1 /PRNewswire/ — As college students across the US head back to campus, many wonder about their school’s national ranking and reputation. This fall term is no different. To ease the minds of all of those students, OnlineBootyCall has compiled a list of the worst colleges to hook up plus a bonus ranking of all the Top Booty Call Universities. How did your school measure up?
Worst 5 Colleges to Have a Booty Call
5. MIT – Massachusetts Institute of Technology
— MIT is famous for its engineering and math programs, as well as their
many brilliant pranks. We applaud their deft use of irony, when they
named their two official school mascots: the “engineers” and the
“beaver.” Sadly for students, the two never meet.
4. Oral Roberts University
— Don’t let the name fool you, Oral Roberts is a Christian college
located in Tulsa Oklahoma, where up until 2003, a strict dress code
forced men to wear button-down shirts and women to wear long skirts.
Its most notable alumnus is Ned Flanders. No booty for you here.
3. Princeton University
— A common saying in the Ivy League is: “Harvard sucks, and Princeton
doesn’t matter.” For good reason, this forgettable campus is bridled
with stuffy Ivy leaguers too caught up in their tight J. Crew vests
and Burberry scarves. With names like Archibald, Chance, or Skyler,
you know these Harry Potter types are not getting any action.
2. BYU – Brigham Young University
— This would have made our top ten best schools for Booty Calls back in
the 1800’s, when having multiple partners was the rage in Utah.
Nowadays, the Princeton Review ranks BYU as the #1 “Stone Cold Sober
School.” Sadly, you’ll find no parties and no booty calls on this
campus.
1. United States Military Academy at West Point
— Just as they were ranked the #1 Best College in America by Forbes,
West Point also came first on our list. With a male to female ratio
of 85%, your chances of hooking up are looking quite slim. West
Point’s free tuition is great for the budget, but terrible for booty.
Not into the celibacy thing? OBC ranked the Top Booty Call Universities just for you.
Top 10 Colleges For Hookups
10. New York University
9. Maryland University
8. DePaul University
7. University of Georgia
6. Ohio State University
5. San Diego State University
4. University of Texas at Austin
3. University of Southern California
2. Florida State University
1. Arizona State University
OBC is a west coast outfit and it’s understandable that they don’t get scene at MIT and Princeton. A fall weekend or two at each college would easily move them off the worst list.