Shayan at Zoosk turned me onto this article – What could Facebook do to increase its digital goods revenue. Fellow Zoosk’er Alex Merh says The economy of social advertising simply doesn’t work.
If you run a dating site and are not actively blogging, you’re doing it wrong. Most people despise online dating and any way a brand can connect with visitors and members is a good thing. Shayan and Alex are doing a fantastic job talking about their business, themselves and the future.
Blogging is now part of any marketing 101 college course. No reason not to jump in. Ask me if you want some guidance, I’ve helped set up many blogs, focusing on editorial tone, topics, categories and calendar. It’s not as difficult as you think once you have a game plan in place.
Or you can continue to miss out on a valuable connection with people, the choice is yours.
