by David Evans | Dating Industry Finance, Marketing
Converting a free dating site to paid subscriptions usually results in horrendous attrition rates. Jott, which converts speech to email on my iPhone (and web of course), recently made the changeover from free beta to paid. The email to users was well crafted, gave us...
by David Evans | Marketing
Speaking of social media, no one can avoid Online Booty Call now that they’re on Twitter. Funny updates, good engagement of followers and not spamming. Nice job guys.
by David Evans | Profiles & Matching
Dear dating sites, Your profiles are stale because you make it difficult for people to update them. I can update my social network status from Twitter, Firefox, myriad desktop clients, Flash apps and every mobile phone but I have to go through a 10 step process to...
by David Evans | Dating Site Features, Online Dating Innovation, Profiles & Matching
Tech Crunch 50 is today. Practically everyone who matters in the Internet space is there. Why should you care? If you’re a dating site executive, you are are probably focused on driving traffic and conversion rates. But do you ever actually stop and think about...
by David Evans | Dating Site Technology
WhiteLabelDating.com is migrating their server from Rackspace to Peer1 in Atlanta this Thursday. As a result, customers should benefit from faster, brand new hardware all running the latest software, faster file storage, databases, web servers, firewalls and load...