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lavalifeprimeendoffer-20080730-125504.jpgSenior dating site Lavelife Prime is about to begin charging it’s 40,000 members. It will be interesting to see what the attrition rate is once the paywall is in place. Wait, it’s for people over 45, not exactly seniors. Then why does search start at 40? Confusing. Depressing that I am eligible in five years.

Compete doesn’t have much on the traffic, probably because prime.lavalife.com doesn’t show up as it’s own destination. There are only 16 women between 40-45 within 25 miles of me in Boston and I recognize several from Match.

I just realized that most recent images did not include a clickable thumbnail, sorry about that.