by David Evans | Dating Sites & Startups, Marketing
Few online dating sites have the resources to run advertising on television and cable. Sites like Mate1 and True prefer to spend over $20 million yearly on online advertising. When it comes to television advertising, EHarmony, Match and newcomer Chemistry.com come to...
by David Evans | Marketing
There are many blogs written by dating site executives, script developers, marketers and other people in the online dating industry which I would like to add to my blogroll. If you know of, work for or write a dating industry-related blog, let us know in the...
by David Evans | Dating Site Technology
EHarmony is using Tealeaf to “identify actionable Ebusiness insights by walking through exactly what customers experience, reproducing any obstacles and enabling us to quantify them and resolve them immediately.” EHarmony is using Tealeaf CX to gather...
by David Evans | Dating Research
Dirk Pflitsch at Online-Dating-News has published an analysis “Online Dating Companies in Germany” which is based on a paper based survey filled out by 46 of 60 mayor players. Dirk contends that Jupiter We estimated a €116 million market in 2006 while...