A new company called Buy My Affection contacted me to see if I was interested in learning more about their service, which boils down to men buying women presents in order to get the women to go out with them.
This kind of opportunistic commerce, especially when it comes to preying on people’s vulnerabilities, raises my ire.
Why would anyone in their right mind send roses to someone before they’ve even met them?
Sara is sitting here, so she’s going to be my focus group of one on this. She says that she doesn’t know if she would want to get gifts from someone she is not comfortable sharing her address with.
After the fact makes a lot more sense, but then again, that’s what 1-800-Flowers is for.
Saying this is going to significantly increase revenue and conversion rates for dating sites seems far-fetched to me. Am I missing something here?
