Matchdoctor has introduced blogs to the standard dating website.
Luke Kalish, President of Matchdoctor:
Turning to blogs was only a natural progression in the online dating industry. Blogs are an ideal way of getting to know someone through their own words and expressions. A blog is an on-line diary or a frequently updated personal web page. On Matchdoctor, you can use blogs as your own personal space on the site to share with other members how you are feeling and what you are thinking about anything – from personal issues to site feedback to public opinions. Other members can place comments on blogs and can lead to some interesting discussions.
This is great to hear. Blogs give members more freeform ways to express themselves without being forced into the usual About Me/About You essay format.
A rating system, called Kudos, let’s users give or remove Kudos to other members’ blogs as a way of showing interest or approval. An excellent way leverage the power of blogs, add an additional layer of interactivity and hopefully works toward getting people stay involved with their blog and not abandon them.
Several dating sites are now featuring blogs, Fastcupid is a good example.
More at PR.com.
