From TheDeal.com:
Beliefnet Inc. didn’t look to the heavens for its latest round of funding, but rising spirituality across the country did help the multifaith online media company land $7 million in new venture capital in a funding led by the Boston office of Softbank Capital.
Beliefnet also has an online dating component, called Soulmatch, where people are matched based on “spiritual chemistry.” Much of the site’s content is free, though there are some paid products, including an e-mail-based course called “Search for Jesus.”
With one bankruptcy under it’s belt, BeliefNet continues to burn through funding, $33 million to date.
This is a great quote from Steven Waldman, CEO of Beliefnet,
People are waking up to spirituality and Internet advertising as a business model.
Amen to that.
Tags: beliefnet