Last week I did my first screen test ever, for a pilot TV series about post-divorce daters. During the shoot I had a chance to speak with the producert, Roberto Mighty. Talk about a name made for television! Roberto would be interested in hearing from established companies (more general advertisers than online dating sites) who would be interested in advertising on the show. Think about being the initial advertiser on Queer Eye or Extreme MakeOver and you get the idea. If you have a budget for television and ads in the can, email me and I’ll make sure Robert gets in touch with you.
“PossLTR” is an innovative new half-hour television show that follows mid-life men and women who find themselves on the dating scene again, due to divorce, demanding jobs or other romance-busters. The half-hour Pilot debuts Saturday, March 26 at 7:00 PM on WCVB-TV, Boston’s ABC affiliate.
In the Pilot broadcast of “PossLTR”– filmed in locales throughout Greater Boston — two divorced single parents go on a marathon, all-expenses paid blind date, with various stops around the city, but not before undergoing a complimentary pre-date makeover to give them added confidence.
Interspersed with video snippets of their date and their dialogue, the couples’ friends, family and co-workers weigh in with opinions about how it’s going. Will love ensue? What conflicts are likely to arise? What about the kids?
“PossLTR” is the brainchild of Roberto Mighty of Celestial Media, Inc., who created the concept based on his own dating dilemmas. Mighty is Executive Producer of a trio of highly rated, independent shows and series that have appeared on Boston network television since 1994.
LIVE POST-BROADCAST WEB FORUM: Viewers are invited to participate in an online forum immediately following the broadcast. See outtakes and extended sequences from the show. See excerpts from future episodes. Share opinions about the date/daters. Should they see each other again? Why or why not? Relationship experts, including dating mavens, family practice therapists and sex therapists will respond to individual questions about mid-life dating. All PossLTR venues (restaurants, salons, attractions) and advertisers will have web links.
