The VP of Business Development will be responsible for leading the present and future direction of the Date.com’s business development. Responsibilities include building and managing an online business development team, growing and optimizing our existing online media campaigns, securing new and profitable placements.
Responsibilities
• Oversee the creation and execution of media campaigns that follow the company’s traffic acquisition strategies.
• Develop budgets and get the necessary approvals to ensure profitability of campaigns.
• Ensure performance tracking, data management and analysis.
• Provide reporting to management on success of campaigns.
• Build and manage a team to execute and ensure profitability these marketing campaigns.
• Co-ordinate on-line and off-line marketing, programming, and promotional efforts.
• Keep informed about industry competitive activities, new online strategies and tools, and trade shows.
