Stats Appeal: Data mining as marketing. Great to see OKCupid still getting mainstream media exposure. Who else is digging this deep and publishing the findings, anyone?
eVow Pricing. Compete says the new serious dating subscription site from Plentyoffish is getting around 675,000 monthly visitors. Huge traffic for such a new site. Yes they are simply funneling users from POF, but still, thats larger than 90% of all dating sites. The only question now becomes how many people will pay? Knowing what we know about POF, would you us eVow instead of Match, eHarmony and Chemistry.com?
Came across the SpeedDate SpeedVerified services. That’s one way to spend an extra $3.95 a month. I wish they explained what SpeedVerified means. Background check, ID verification or just “they have a credit card so they must be real.”
Saw this ad for Zoosk Crush. Is it a partner site, or part of the Zoosk empire, or something else? On a lark I signed up. Of course there was no message waiting for me. $9.99 for nothing, I should know better. Serious dating sites don’t pull these stunts, and neither should Zoosk.