UK research firm Mintel has published the only national report looking at usage and future opportunities in the online dating industry in the UK. The report focuses on helping organizations to not only uncover new opportunities in the market but also to:
· Evaluate the role of the internet in the dating market
· Gain insight into consumer perceptions of dating strategies
· Discover the latest trends in online dating
The exclusive new consumer research finds that the online dating market reached a heart stopping £80 million in 2008 – up a massive 20% on the previous year. And the passion for online dating doesn’t end there – Mintel also predicts the online dating market will grow just over 20% to reach around £95 million in 2009 and forecasts continued growth to nearly £150 million by 2014.
Online Dating Insider readers are eligible to purchase the report at a 30% discount. If you are interested in purchasing the report, contact me.